We have over 40 years of collective experience collaborating with technology industry partners including Distributors, VARs, OEMs, Resellers, Consultants, System Integrators, Technology Alliance Partners, Affiliates, MSPs, and Cloud Providers. Our industry experience includes both domestic and international markets with a strong focus on emerging innovations and disruptive technologies.
Our Core Competencies include proven successes working with partners within all major industries and market segments that address key areas of their partner business including:
· Go-to-Market Strategy Development
· Partner Program Development
· Marketing Campaign Design and Program Management
· Partner Recruitment
· Strategic Technology Alliances
· Pipeline Development
· Lead Generation
We specialize in building and managing strategic go-to-market programs for organizations that address key areas to ensure partnership success including:
· How to create and manage a global partner program successfully
· Recruitment and enablement strategies for expansion of current partner ecosystems
· Building channel marketing programs and tools to achieve ongoing partner successes
We provide a winning strategy and ability to execute on a partner vision and overall go-to-market plan that produces tangible results and sustainable growth. This includes:
· Start-up technology vendors interested in building a partner ecosystem with intent to grow and support their business indirectly
· Resellers who are looking for a go-to-market strategy and increased market awareness of the solutions and vendors they represent
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